Finding you the perfect partners

Who we are

Reg&Partners is a brand partnership and sponsorship agency that brings organisations together to make great things happen.

Creating value through sponsorship, brand partnerships, licensing and promotions for our clients, we are tenacious and creative in our approach.

We specialise in commercial partnerships and work as your trusted partner marketing agency to deliver measurable results.

We work with clients whose visions we believe in and whose values we respect where we believe we can unlock tangible commercial value through tailored brand partnerships strategies.

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Bringing organisations together to make great things happen.

SPONSORSHIP strategy

Understanding the value of the proposition for sponsors through sponsorship benchmarking, a sponsorship valuation, creating an asset register and building out a compelling proposal that includes opportunities for brand sponsorship.

brand LICENSING

Working with our IP Owner clients to find the right partners for promotions, gift with purchase, brand collaborations or new product development. We identify brand licensing opportunities that align with your goals and have experience with global brand licensing and brand licensing companies.

brand PROMOTIONS

Representing our clients with bespoke outreach to secure partners for mutual benefit. We ensure impactful promotional marketing services tailored to your audience.

SPONSORSHIP sales

Working collaboratively with our rightsholder clients to undertake bespoke outreach to find the right sponsors and partners, helping them secure sponsorship deals and tap into sponsorship opportunities.

Our clients

What our clients say

Reg & Co have supercharged our brand partnership activities at the Royal Institution including securing a long-term title sponsor for our flagship Christmas Lectures. The team have been a pleasure to work with and have delivered our brief – so much that we are now extending our relationship to realize even more opportunities using their expertise and networks.

The Royal Institute

Rich Storton, Director of Marketing & Communication, Membership & Fundraising

Reg & Co have done a great job for Merlin Entertainments, quickly establishing several partners – and with more in the pipeline. Reg & Co have the contacts, gravitas, and nous to find promising partners and the creativity, flexibility, and tenacity to bring them to fruition. It’s proven effective (and a pleasure!) to work with senior-level people in a small agency versus my less positive experiences with big agencies.

Merlin Entertainments

Anthony Newman, Global Brand Director

Reg&Co have been instrumental in creating our partnership with ABRSM. Their enthusiasm and creativity knows no bounds. They instantly understood our needs and built a partnership that truly works for both parties. Always professional and efficient, they also brought fun and laughter to everything we have worked on. They have been a pleasure to work with and I hope to work with them for future projects and for many years to come.

Alliance Musical Insurance

Clarice Goff, Marketing Manager

The Ingenuity team have consistently delivered excellent results, working seamlessly with various members of our team to ensure they go over and above our expectations. I wouldn't hesitate to recommend Hugo, Chris and the Ingenuity team and hope to continue our excellent working relationship.

Tough Mudder

Donald Young, Head of Partnerships

Chris proved himself to be very fast in interpreting the brief, quick to deliver high quality meetings and relentlessly enthusiastic in all interactions. Highly recommended for partnership/B2B lead generation projects.

Virgin Red

Nick Bareham, Commercial Director