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Reg and Partners broker multiple partnerships for the Concours of Elegance

It was a pleasure to work alongside our client, Thorough Events in showcasing three outstanding brands during the recent Concours of Elegance at Hampton Court Palace,- AirX, Denza (BYD) and Riverstone Living.

 

The event brings together the world’s rarest cars concluding with a celebrated “Best in Show” with coveted prizes on offer. The event attracts 15,000 enthusiasts who come to enjoy the entertainment and admire hundreds of exceptional vehicles.

 

This year, we were delighted to welcome AirX for the first time, marking the beginning of a multi-year partnership as the Official Private Aviation Partner across all Thorough Events concours.  AirX showcased its luxury charter services with an exclusive private jet arrival experience, an ideal opportunity to connect with a distinguished audience.

 

We were also proud to introduce Riverstone Living to the event, offering a fresh perspective on later living for people over 65, with beautifully designed apartments, assisted living, and vibrant communities in the heart of London.

 
Finally, we welcomed Denza, the luxury automotive brand from Chinese electric vehicle company BYD, which presented its premium electric and plug-in hybrid model – perfectly positioned to captivate motor enthusiasts at this prestigious event.

 

We’d like to say a big Thank You to our client Thorough Events for a great few days and we look forward to next year where we will see AirX as well as a selection of other premium brands.

 

If you’d like to get in contact to find out more, please contact – Tom@regandpartners.com or Anya.manek@regandpartners.com